How much does it cost?

Plans start from around £13/month for 80 tokens (small toy box) and go up to 240 tokens (x-large toy box). Pay monthly, half-yearly or yearly. Annual plans are cheaper per month and include the full token allowance from day one. See full pricing.

Can I cancel any time?

Pay-monthly subscribers can cancel any time. Pay-half-yearly and pay-yearly subscribers can cancel from 14 days before their next renewal. Return your toys, then cancel from your account before the renewal date.

What's the introductory period?

New pay-monthly subscribers get a reduced token allowance for the first 3 months: 25% in month 1, 50% in month 2, 75% in month 3, then full allowance from month 4. This protects against theft. Pay half-yearly or yearly to skip the introductory period and get the full allowance immediately.

Can I buy toys instead of renting?

Yes. We sell brand new toys at retail price (Buy New) and previously enjoyed toys from our rental library at around 75% of token value (Buy Pre-Loved). Both are open to non-subscribers and can be added to your basket alongside a rental order.

Can I gift Whirli to someone?

Yes. Gift vouchers can be redeemed against any plan or service, and you can gift specific Buy New or Buy Pre-Loved toys directly to the recipient. See our gifting page for options.

Where do you deliver?

We deliver across the UK, including Northern Ireland and the British Isles. Standard delivery is 3-4 business days at £3.49, with nominated-day options available. Subscribers can add Delivery Booster for unlimited free standard delivery and returns.

Are your toys clean and safe?

Yes. Every toy returned to our facility is checked, sterilised and prepared for the next family. They're typically cleaner than toys at daycare or nursery. All Whirli toys meet UK and EU safety standards.Read more about our cleaning process.

What if my child breaks or loses a toy?

Fair wear and tear is expected. If a toy is damaged beyond use or goes missing, we'll charge a residual-value fee based on how long you had it. The fee is always less than the toy's RRP and we'll never charge more than fair. Full details in our terms and conditions.

What if my family loves a toy and wants to keep it?

After 12 months at home, the toy is yours to keep at no extra cost. Or you can buy it sooner via your account at a price that decreases the longer you've had it. Either way, the tokens come back to your account so you can order something else.

Whirli is a UK toy subscription service. You pay a monthly, half-yearly or yearly fee for a token allowance, then choose toys from our library worth that many tokens. When your child is done, swap them for something new. A rotating toy box without the clutter or the waste.

How does Whirli work?

Pick a plan with a token allowance (80, 120, 160 or 240 tokens). Order toys from our library worth up to that amount in tokens. Play as long as you like. When you're done, send them back and we'll refund the tokens to your account so you can order something new. We call this a swap and you can swap as often as you like.

Families with children aged 0 to 8. We stock over 1,000 toys covering babies, toddlers, preschoolers and primary-age children. You can filter by age, skill or toy type to find the right thing for your child.

Toys | Subscription for Kids | Buy, Rent & Swap

Share toys. Share Joy.

A world of play without the waste. Rent, love and swap 1000s of preloved toys from just £13.49 a month.

Browse toys Build your toy box

An exciting range of toys suitable for ages 0 – 8

Browse toys

More play, more planet. Whirli toys live ten times longer

Read about our impact

Trusted and loved by 10,000+ families

How it started…

How it works

rent

buy

sell

Pick your plan

Pick from our four toy subscription options. Swap or cancel any time.

Start filling your toy box

Build your box with tokens. We handpick all toys for playability.

Keep and play

Keep toys as long as you want – no extra cost. Ready to swap? Us too!

Swap for something different

Send back your toy(s) for new tokens to spend on something new.

Get started

It's time for the toys

We categorise our toy collection by

and

Pretend

Building

Sensory

Active

Messy

Creative

Pretend

Building

Sensory

Active

Messy

Creative

Customer favourites

See all toys

Why Whirli?

Get smart with toy rotation

Stop shopping, start swapping. Switch toys with like-minded parents via our rotation system. The more you swap, the more value you get from your subscription – and the more joy gets shared around.

Get started

Try before you buy

Not sure if that expensive toy will be loved or left? Try it first with Whirli. If it’s their new favourite, buy it at a discount. If not, swap it guilt-free.

Get started

Toys make the world go round

Parents spend an estimated £430 a year on toys, many of which end up in landfill. Joining a toy rotation movement creates a sustainable, circular toy economy. A win-win for families, toys and the planet.

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Toy joy without the clutter

We all want to spoil our children… but extra toys = extra clutter. Our toy subscription means more fun, less waste and a tidier home. Now you can give them the earth without costing the earth.

Get started

Hand-picked, soon to be favourites

Choose from 1000+ new and preloved toys, all carefully selected for playability and quality – and always sparkling clean. What will their new favourite be? Have fun deciding.

Get started

Easy to join, fun to use

Playing is all about joy, so we’ve made sure joining Whirli is fun too. Just choose a plan, get your tokens, then pick your toys. Play as long as you like, then swap when you’re ready for a new adventure.

Get started

Just like new, every time.

Don’t worry! Every toy is thoroughly cleaned, safety-checked and sanitised before it reaches you.We follow strict hygiene standards so you can feel confident your little ones are playing with toys that are squeaky clean and safe.

Read our safety policy

When you’ve found ‘The One’

Know exactly what they want? Buy new or preloved, no subscription. Done playing? Sell back, share the joy.

Visit marketplace

Short term commitment

Holiday with little ones? Visiting the UK? Grandkids coming to stay? Rent toys, travel prams and baby equipment for as long as you need. No subscription. A fraction of the cost, kinder to the planet.

Short term renting

Our smallest fans

My 4 year old calls it "consolidating" his toys

We've been Whirli customers for years and have the biggest subscription. He tells me when he's ready to send his toys off for another kid to enjoy. What a relief to not have to constantly donate, rehome, or throw toys out!

Julia & Vadim, parents of two

Whirli is a fantastic company

Whirli is a fantastic company, particularly for those who are new to being parents, trying to avoid accumulating baby toys which are soon outgrown. I've used Whirli since 2020 and my three children have benefitted in full! Great communication from the team when required and the returns process is easy. Thank you for providing a great service!

Tan, Mum of three

Whirli box day is exciting for us all

I love Whirli as much as my granddaughters do. Whirli box day is exciting for us all. There is always a big hit in the collection and sometimes the most unexpected toy. Thank you.

Dr Jennifer Lim

My 4 year old calls it "consolidating" his toys

Julia & Vadim, parents of two

Whirli is a fantastic company

Tan, Mum of three

Whirli box day is exciting for us all

I love Whirli as much as my granddaughters do. Whirli box day is exciting for us all. There is always a big hit in the collection and sometimes the most unexpected toy. Thank you.

Dr Jennifer Lim

Highly recommend

I have been using Whirli since my first child was tiny, and have loved it. It has saved us space, money, and guilt on sending unwanted toys to landfill! It also allows us to try out toys without having to buy them. Children change so quickly, I've been able to borrow things for a short while to match their passing interests. Would highly recommend!

Claire Gough, Mum of two

Easy, sustainable and always something new

Their returns process is so easy. There's always new toys for my kids and they're easy to find by age group. It's also a more sustainable way to enjoy new toys without contributing to landfill.

Anita Guo, Mum of two

Perfect for the exploring phase

The toy subscription has been perfect for my little one's exploring phase as he goes from baby to toddler and wants to explore endless items but gets bored of most toys after a couple of weeks. We've ended a locker selection from Whirli and sometimes been surprised by his preferences! Would highly recommend Whirli.

Emily, Mum of two

Highly recommend

Claire Gough, Mum of two

Easy, sustainable and always something new

Their returns process is so easy. There's always new toys for my kids and they're easy to find by age group. It's also a more sustainable way to enjoy new toys without contributing to landfill.

Anita Guo, Mum of two

Perfect for the exploring phase

Emily, Mum of two

Our smallest fans

My 4 year old calls it "consolidating" his toys

Julia & Vadim, parents of two

Whirli is a fantastic company

Tan, Mum of three

Whirli box day is exciting for us all

I love Whirli as much as my granddaughters do. Whirli box day is exciting for us all. There is always a big hit in the collection and sometimes the most unexpected toy. Thank you.

Dr Jennifer Lim

Highly recommend

Claire Gough, Mum of two

We have saved

toys from landfill so far

When you take out a Whirli toy subscription, you become part of the movement to keep this work going. Love toys, extend lives!.Our impact

The gift of endless play

Gifting a single toy can bring joy. But gifting a Whirli subscription offers endless play. Endless joy. Invite those you love to join the Whirli movement. The more we swap, the less we shop, the more we all gain.

Gifting with whirli